Another installation from this year’s Fame Festival. This was placed near the local fly-tipping area and dog pound – the high life indeed! This has just been released as a print on metallic paper, signed and numbered. Find out more here.
Self-immolation of a squirrel to protesting against squirrel’s meat on sale at Budgens grocery store in Crouch End, North London.
Well, my dear friends and readers of the good old meerschweinchenreport, I cannot remember myself having recommended eating up some nicely prepared and suppaduppa tasty squirrels at any day or nighttime – and so it shall be handled in future. On the other hand I cannot help discussing the fact that squirrel meat is on sale now.
Having read Metro.Co.Uk I became aware that a Budgens grocery store in Crouch End, North London is currently selling squirrel meat for £3 each and campaigners claim it is committing ‘wildlife massacre’:
Squirrels are a big-sized threat to humans. The best way to fight them down is to shoot through them and then to step on them. Finally: Read a cooking book.
Let’s have a short look into Monsieur Henri de Toulouse-Lautrec’s famous cooking book The Art of Cooking and the passage in which he explains how freshly shot squirrels should be treated best: “Having shot some squirrels in autumn, skin them the same day and empty them. Roll them up in a piece of lard and let them brown with some good quality butter in a copper saucepan…one must not risk using spice of any kind as it may take away from the animal its exquisite nutty flavour.”
Digital Journal writes: “The popular woodland creatures were once popular as a UK meat and made into soups, pies and casseroles. Andrew Barron, amateur hunter, can’t see what the fuss is about: ‘Squirrels are a pest so why not eat them? The flavour of a squirrel is nutty flavour and tastes similar to rabbit’.”
Metro.Co.Uk acted quickly in introducing more top squirrel recipes to their readers.
Now, if you support the idea of eating squirrel’s meat in future, or not, the history of having it in our pans was a quite elegant one:
As director of photography for National Geographic, David Griffin works with some of the most powerful photographs the world has ever seen. Just follow this link and you will easily find out what he is talking about. His speech’s duration is about 15 minutes.
Daß Sie es mal wieder nicht haben lassen können, auf besonders unkonventionelle Art und Weise höchst polarisierend auf Ihre überflüssige Gesamtexistenz aufmerksam zu machen, das haben Sie anläßlich der von den Veranstaltern sorgfältig vorprogrammierten Loveparade-Katastrophe in Duisburg mit derzeit 20 Todesopfern und so um die ca. 500 Schwerverletzten ebenso sorgfältig einmal mehr und irre eindrucksvoll unter Beweis gestellt. Und mit welchem Statement ist Ihnen das diesmal gelungen? Ganz einfach: Unter Ihrer Headline “Sex- und Drogenorgie Loveparade: Zahlreiche Tote bei Sodom und Gomorrha in Duisburg” schlußfolgerten Sie im vorletzten Satz Ihres Artikels: “Eventuell haben hier ja auch ganz andere Mächte mit eingegriffen, um dem schamlosen Treiben endlich ein Ende zu setzen.” Dazwischen versuchten Sie mit Fotos von einigen fröhlich barbusig tanzenden Damen sowie der Erkenntnis, daß auf der Loveparade Drogen konsumiert würden, einen verwerflichen sodomundgomorrhaesken Gesamtzustand unserer Sodom-und-Gomorrha-Gesamtgesellschaft herbeizuschreiben, so daß Gott eventuell gar nicht mehr anders gekonnt hätte, als hinzuschauen und vernichtend tätig zu werden. So weit so ungut und unfein reflektiert. Einerseits.
Andererseits stehen Sie mit diesem Quark im Einklang und in schöner Konkurrenz zu noch viel schöneren geistigen Schwachleistungen innerhalb des Zeitfensters der diesjährigen Sommerlochgesamtkatastrophe. Nehmen wir nur mal ganz frisch das Frischgepresste aus Rainer BrüderlesSchädelwänden, das sich anschickt, mit dem Aroma und dem Ruf nach einer Abschaffung der Rentengarantie auf dem bundesdeutschen Gesamtfrühstückstisch dem allseits beliebten O-Saft den Rang abzulaufen.
Wobei unsere derzeitige Bundesfamilienministerin ganz im Trend liegt, wie wir dieser Meldung aus The Huffington Post entnehmen können, denn in den USA gehen die ersten Unternehmen dazu über, Bewerbungen von Arbeitslosen schlicht zu ignorieren.
Das Sommerloch wurde aber auch ganz geschickt von den Gentlemen der britischen BrewDog-Brauerrei genutzt, die mit diesem Bild und der Meldung, daß ihr Bier mit 55% Alkoholgehalt und einer exklusiven Eichhörnchen- bzw. Hermelinverpackung das teuerste Gerstensaftgebräu auf der Welt sei:
Lediglich 11 Flaschen existieren von diesem Gebräu, dessen Preis pro Einheit zwischen 500,- und 850,- EURO liegt.
Worauf ich also hinaus will, ungeschätzte Frau Herman, ist, daß Sie und Ihresgleichen mit Ihrer in den öffentlichen Medien stattfindenden Sommerlochverdrängungsstrategie mit dazu beitragen, daß unsere bundesdeutsche Gesamtkanzlerin nicht auf jeder einzelnen Seite einer jeden in Gesamtdeutschland erscheinenden Tageszeitung mit mindestens einem Foto von sich vertreten ist:
Und dafür ist Ihnen dann doch irgendwie dankbar:
Ihr Hamlet Hamster
Blogging isn’t easy these days. People discuss the end of traditional Weblogs due to an increasingly growing power of Twitter. The medium is the message and the message is bright and clear: if you want to be heard keep your mental output as short as possible. Best, in not more than 140 digits. Headline and content are put together into Tweet’s most hottest microwaves in order to create verbal steal of an enormous strength; turned into swords of the size of toothpicks, which is quite likely that they will never surrender. So, this is even not the beginning of the end but a smart start: Good morning Mr and Mrs Bravenewshortbreadhead, what would you like for breakfast?
Just to be perfectly honest with you, dear Richard H. Levey, they will definitely not have this kind of Bagel-stuff you’re about to digest day after day after day on your personal Big Fat Marketingblog. A short(breadhead) look at you tells me that you know that this habit is not healthy.
You might wonder what this is all about, and it is good and only fair enough that you do because this is precisely what I did when I became aware of your writings you will easily recognise on the big and large screenshot above. Am I allowed to guess a little bit around? Yes? Cheers, mate!
I suppose March 30th 2007 was a TGIF-day. Was it? Yes, it was. Princess Diana was already on her way to sailing straight into her 10th anniversary of biting the dust; and the idea to write an article about a totally disordered British Monarchy must have come out of nowhere in order to enter your brain cells. Unfortunately, your article seems to suffer a serious lack of research and professionalism. Am I right? Yes, I think I am right.
However, before I will do some analysis on your complete Humpty-Dumpty-King-and-Princess’-Horses-copywork (or whatsoever) I think we should take together a proper look at it first, a look at a version that has been sent through Microsoft’s magic Twitter-look-a-like “Summarize”-filter first. Preference: reduce to 10%:
Cruel Britannia: For all England’s experience with monarchy, the men and women of the royal court simply don’t translate well to television commercials.
The window rises to reveal… that incredibly creepy Burger King character. At least the king is fully clothed, thank goodness. This should culminate with the beheading of all involved. In fact, the whole concept is creepy. Diana herself was not at the wheel of the car, and for several years afterward there was controversy over whether the driver was, in fact drunk.
First, Burger King is not British but American. So we can say that Burger King is, seen from a clear Royal point of view, nothing but fake. Therefore it is insane to say that the American Burger King is to be seen as a member of Royal Court who doesn’t translate well to television commercials. Haha…
Second, you underline that “at least the king is fully clothed, thank goodness.” And your conclusion: “This should culminate with the beheading of all involved.” Well, dear Mr Richard H. Levey, regarding the fact that the entire existence of the advertising testimonial Burger King is of 100% pure American nature, it should be understood that you, Mr Richard H. Levey (as an American citizen as you are) are closer to be found “involved” than any other person claiming a British passport his own. However, I have noticed your latest blog entry is dated from July 22nd 2010 and entitled Marketing With Mrs. Robinson, so I assume that you are still alive and that beheadings are probably not part of your favourite communication methods anymore…
Third, just a couple of days after the tragic car crash it turned out that the driver Henri Paul’s blood alcohol content‘s level was subsequently found to be between 1.73 g/L and 1.75 g/L, (~>0.17% wt/vol. over the limit in the U.S. in most states) which is more than three times the legal drunk-driving limit under French law. Whatever other reasons might have played their unholy parts in this strange happening as well, the driver Henri Paul was definitively drunken quite heavily.
After bringing a bit of light into the whole darkness you have been created three years ago, the only thing I agree with you is that your “whole concept is creepy.”
But why am I so eager to help you out with a modern short hair cut? Well, the guy who is entirely responsible for“Why aren’t you still alive?” is me. And I cannot remember myself that you have tried to get in touch with me or other members of the agency hamster&james to bringing forward some questions, what you better should have done in order to avoid providing your readers with nothing but complete false facts.
I am starting with the basics. Therefore I have to quote you once more: “To the tune of ‘God Save the Queen’ (the traditional arrangement, not the Sex Pistols’ version) with accompanying visuals of… teddy bears at Buckingham Palace, a little girl sings:…”
Buckingham Palace? The teddy bears in the spot were placed in front of Kensington Palace!That’s a difference, you know.
Let’s take a look at the definition of the word “arrangement” to be used in musical context: A composition adapted for performance with different instruments or voices than those originally specified: Mozart’s symphonies in arrangements for cello and piano, for example.
That’s the definition. Now, would you please be so kind to go once more through 41 seconds of pure hell, and click the You Tube button to watch “Why aren’t you still alive?” again?
Did you? Great! So what for a “traditional arrangement” of the British National Anthem became you aware of? As far as I remember there was only 7 year-old Jack singing. C’est tout. However, the traditional arrangement of the British National Anthem works with a fully equipped orchestra plus an impressive chorus. Can you confirm that in “Why aren’t you still alive?” there is only one voice to be heard? And that the earliest version of God Save the Queen that had been brought to our attention was arranged for two voices?
Then you write: “… a little girl sings…”. That’s wrong: it was a boy.
You now quote my lyrics: “I can’t believe it’s true/(…)/Look at the flowers, gee/next time it might be me/why aren’t you still alive/please don’t drink and drive.” Sorry Sir, but you failed again. Jack doesn’t sing “Look at the flowers, gee” instead he sings “Look at the flowery sea” while the audience watches a photograph showing a flowery sea in front of Kensington Palace. What’s so wrong about it? No eyes? No ears?
What’s next? Ah: “These lyrics sound as if they were written in Croatian and run through a rather rudimentary language translator. It’s hard to believe the country that gave us Oscar Wilde and Stella Gibbons coughed up this piece of drivel. ‘I want to comfort you?’ But the kid has already acknowledged that Diana is no more. Children shouldn’t play with dead things.”
Well well, you are positioning the quality of my lyrics on the level of a rudimentary language translator and, however, you are still unable to understand these rudimentary lyrics correctly? Did I get this right? One of the reasons why I kept these lyrics so rudimentarily is to ensure that even Americans who work in the marketing and pr-business will be able to follow. You’ve disappointed me dramatically. And before I allow you to continue reflecting about the world’s most famous advertiser Oscar Wilde I want you to answer me a simple question: “Have you ever been to School?” Or, in other words: It’s hard to believe the country that gave us John Steinbeck and Tennessee Williamscoughed up this piece of drivel.
The other reason is that lyrics, in which rudimentary lingual elements have been embedded appear more childishly. By the milky way: how was your own childhood?
Please tick here: (a) great (b) not so great
And what, Mr Richard H. Levey, is now even worse? Ah, you name it: “What’s even worse is that the singer’s voice is oddly reminiscent of the little girl from “Poltergeist” – the one who stared into a dead television channel and announced “they’re here!”
Well, all I know right now is that you are mentally not here.
Sorry, but whenever I do have to read the two sophisticated terms Poltergeist and dead television channel I feel myself forced by an invisible power to put your picture once more into my article, so that my readers can develop a firm idea of how such a dead television channel or a Poltergeist, or both could look like…
Is this the end now? Unfortunately, this is not the end because Mr Richard H. Levey is coming up with another uncomfortable idea by quoting my lyrics again: “’I want to comfort you?’ But the kid has already acknowledged that Diana is no more. Children shouldn’t play with dead things.”
Right, the only undead thing children should be allowed to play with is you.
Finally you’re developing an unexplainable amount of self-confidence: “So to our friends in Britain I say: We’re delighted that you have your monarchy. But if you don’t straighten up and learn how to use ‘em – at least in commercials – they’ll be taken away from you.”
What do you mean when saying “they‘ll be taken away from” us? All members of the Royal family? Who are you? Or did you mean just the monarchy? In such a case you better should have written “it‘ll be taken away from you”. But even then: who are you? Or did you mean all commercials in general, which will be taken away from us? In such a case I have to remind you that you are about to belittle an important income-factor of America’s ecomony. Again: “Have you ever been to school?”
Mr Richard H Levey, I am running out of energy, which is not good for you. Nevertheless, here comes one last lifetime stretching advice you might find helpful: Do not rely too much on the idea that the British will see you as a friend. You better do not.
In my book you either do it right, or the next pink slip waiting to be handed over shall be yours. Be proud and happy that I am not your boss. Smile!
The successful completion of flight-testing with the proof of concept concludes the first stage of a four stage process to bring the transition into production. Work is underway on Stage 2, the Beta Prototype. First delivery is expected in 2011.
Shackleton’s ship, the Endurance, caught in an ice pack in the Weddell Sea off Coats Land during his Imperial Trans-Antarctic Expedition, 1914. (Picture: Courtesy of the Royal Geographical Society; photograph, Underwood and Underwood, New York)
In this undated photo provided by Antarctic Heritage Trust via the Canterbury Museum, a whisky crate is stored beneath the floor of a hut built by British explorer Sir Ernest Shackleton during his 1908 Antarctic expedition. The crate of Scotch whisky that has been frozen in Antarctic ice for more than a century is being slowly thawed by New Zealand museum officials, for analysis not to be tasted. (Caption: Associated Press)
Neben den vielen nützlichen Dingen, die Little Heroes im Angebot hat (überzeugen Sie sich hier am besten selbst davon), ist ebenfalls ein praktisches, hübsch und niedlich tarngefarbtes Halstuch im Bumerang-Format erhältlich. Was auf den ersten Blick vielleicht wie ein Witz aussieht, ist jedoch auf den zweiten Blick ein Ergebnis praxisbezogenen Realitätssinns: die Macher und Kreateure von Little Heroes sind alle selbst Eltern und wissen daher präzise, worum es bei der täglichen Elternarbeit geht: um gut gestaltete Funktionalität.
Da alle Mitglieder der Meerschweinchenreportredaktion, die dem Kinderressort zugeordnet werden müssen, selbst keine Kinder haben, erschien es uns sinnvoll, das junge Elternpaar Christian und Luise, das gerade frisch aus der Schweiz zurückgekehrt ist, um die Abgabe eines Erlebnisberichts zu bitten. Hier ist er:
Der Urlaub war echt große Klasse. Alles lief super. Die Versorgung unseres kleinen Lukas sowieso, da sind wir inzwischen ein eingespieltes Team. Besonders überrascht hat uns jedoch die einzigartige Zusatznutzenfuntion des Bumerang-Halstuchs von Little Heroes. Gerade als wir die Aussichtsplattform etwas unterhalb des Matterhorngipfels betraten, da wollte Lukas auch schon alles über das Land, die Leute, die Geschichte des Tals und der Berge in Erfahrung bringen. Unser Lukas ist ja ein ausgesprochener Bildungsnimmersatt. Da kam Christian auf eine Idee, als er das Halstuch auspackte, um Lukas gegen die Winde besser geschützt zu wissen. “Schau mal Luise, fällt Dir was auf? Das Halstuch von Little Heroes hat ja die Form eines Bumerangs. Ich hab’ da so eine Idee.” “Ja welche Idee hast Du denn, mein geliebter Schatz?” fragte ich Christian und Christian klärte mich auf: “Wir binden Lukas wie üblich das Halstuch um und schleudern ihn einfach über das Geländer in Richtung Tal. Dank des Bumerangeffektes wird er nach seinem Rundflug wieder sicher zum Ausgangspunkt zurückkehren. Ich mache mir da keine Gedanken, schließlich ist das Bumeranghalstuch ja von Little Heroes.” “Gesagt, getan. Als Lukas wieder sicher in unseren Armen landete, wollte er zuerst ein großes Glas Ovomaltine verputzen. Naja, das hatte er sich ja auch redlich verdient.
(1) Start- und Landepunkt von Lukas F. Von hieraus schleuderte ihn sein Vater Christian mit dem Bumeranghalstuch ins Tal. (2) Vor der Talbesichtigung stand jedoch die Überprüfung sämtlicher Flugfuntionen auf ihre Tauglichkeit hin auf dem Plan. Ergebnis: Looping gut, alles gut. (3) Kleines Matterhorn im Dialog mit großem Matterhorn. Hier wurde Lukas über die drei (Tisch)Kanten* Uri, Schwyz und Unterwalden aufgeklärt. Klar, daß dabei weder der Rütlischwur, Wilhelm Tell noch das Schweizer Bankgeheimnis zu kurz kamen. (4) In dieser Höhe genoß Lukas einen ungehinderten Ausblick auf den Kölner Dom.
Looping (5) sowie automatischer Pluspunkt (6) ermöglichten das Aufkeimen des Wunsches nach einem großen Glas Ovomaltine (7), das er direkt nach seiner Rückkehr zu seinen Eltern (1) auch bekommen sollte.
Das alles geschah vor drei Jahren. In der Schule durfte Lukas inzwischen die zweite und dritte Klasse auf einmal überspringen – mit seinem Bumeranghalstuch von Little Heroes.
Wir von der Meerschweinchenreportredaktion sind angesichts von so viel Liebe zum Detail im Hause Little Heroes über dieses Ferienerlebnisergebnis alles andere als überrascht.
The photographer Richard Nicholson provides a survey of London’s remaining professional darkrooms (2006-2009). All those who might have sent their own darkroom equipment into the digital orbit will develop sentimental tears when being confronted with a sort of nostalgic reality it was hard for all of us to say bye bye to. Here is another example:
While visiting Richard Nicholson’s site just make sure you’ll get aware of some of his other projects as well: Thames Town, for example.
Die Leute, die damals Hitler folgten, hielten sich ebenfalls für intelligent und zeitgemäß. Auf Twitter sind es derzeit 18.357 Idiot.(s)e(n) – Tendenz steigend. Im bundesdeutschen Internet gilt wohl unter den ganz Superschlauen der Lehr- und Leitsatz: Der Führer führt und das Volk volkt.
Und im richtigen Leben? Ach, das Netz ist das richtige Leben? Ja dann: Wollt Ihr Euch nicht lieber mal nützlich machen und an der amerikanischen Golf-von-Mexiko-Küste etwas gegen die drohende Ölpest tun? Mit persönlichem Körpereinsatz und so? Braun ist der Ölschlamm ja ohnehin.
Advertising Agency: BBDO, Düsseldorf, Germany
Chief Creative Director: Toygar Bazarkaya
Executive Creative Director: Sebastian Hardieck
Art Directors: Sascha Piltz, Astrid Germanus
Copywriters: Thomas Kuhn, Richard Taylor
Account Manager: Verena Grosssteinbeck
Account Supervisor: Eva-Maria Kalcker
Producer: Bernhard Burg
Published: January 2010
About the art of being a perfect private bookkeeper. Go to Bookshelf Porn and find out more what this is all about. A quote from The New Yorker / The Book Bench:
“Featuring a book on your bookshelf is akin to displaying a trophy. You’ve accomplished something in reading a book; it feels like a victory. The opportunity to display your literary conquests in unique or unexpected ways is something I will greatly miss with e-readers.”
…, das man erstmal entwickelt haben muß, bevor man mitreden darf – und kann. Hier ist die Problembeschreibung. Aber vielleicht nennt sich das Blog in der Titelunterzeile nicht ganz umsonst: Über die neuen Möglichkeiten im Netz. Die schönen Zeiten, da man sich im Zuge von Nachbarschaftsstreitigkeiten gegenseitig per Gerichtsbeschluß die Bäume im Garten um den einen oder anderen Kopf kürzer machte, scheinen wohl bedauerlicherweise immer mehr der Vergangenheit anzugehören. Schnüff…
Nachfolgend übrigens ein Screenshot, an dem sich jeder nach Herzenslust bedienen darf – vorausgesetzt, er ist scharf darauf. Er soll für tatsächliche Probleme stehen, die es zu bewältigen gilt: abgelaufene Parkuhren und gefälschte Twitter-Accounts zum Beispiel. Oder liege ich da mal wieder vollkommen falsch?
Gerade schlägt sich René von Nerdcore mit nörgelnden Lesern herum. Einigen wir uns darauf, daß es derzeit mehr als sommerlich heiß ist. Ein Tip: Auto verkaufen und mehr mit der Bahn fahren. Das beruhigt die Nerven – und: es wird noch heißer. Das ist praktisch. Eine Thai-Massage wäre möglicherweise eine geeignete Alternative.
Allerdings kann man auch den Wohnort der jeweiligen Leser via IP-Nummer ermitteln und danach ein bißchen James Bond mit ihnen spielen. Gibt es eine bessere Form von Leserbindung?
Oder darf ich es anders sagen? Mit einem chinesischen Sprichwort gar? “Wenn Du vor die Tür gehst, so mußt Du damit rechnen, daß Du Regentropfen begegnest.”
René, you’re doing a great job. So why don’t you stay relaxed, then?
We’ve got feedback from Pfizer. Since our last meeting with them we thought that we already made it. But as it seems today we’re only halfway there. First, we were asked if we could give this whole thing a bit more drive in a sensitive and gleamingful way. Following the golden rule of excecuting everything the client wants us to do – we went to the next post office, put our souls, our experiences, our abilities of aesthetic judgement, our life-insurances and, not to forget, our courage in a box, sealed it carefully with a bunch of 1p-stamps and sent it straight to South West Africa. In other words: here are the new results.
Can you keep a secret? We find this gleaming thing above a bit too suggestive. This happens to be because we strongly believe that the consumer has to make the last mental step to complete the picture we want him to see on his very own. No matter how small this small step may be…
Then we were asked if we could add a bit more natural colours to the ads. So, we did that (above) as well and destroyed by doing so this harmonic look all three ads were originally kept togehter with.
Leaving the concept of keeping a certain amount of visual equality in this campaign behind we exchanged the last draft showing the moon’s surface through this one above. We also removed the new added gleaming aspect. We think the message is already clear enough.
However, just to be completely on the safe side of our client’s understanding of eternity we created another ad pumping up the volume of the storytelling’s power of our campaign’s concept. Allow yourself a full click and take a serious look:
After accomplishing our mission we decided to go deeper into this matter, and the outer-space we already felt being surrounded with quite intensively. We met the heart of the famous Whirlpool Galaxy (M25) and tried – business as usual – to make the most out of it:
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Our one-shot-shot: A nice spread sheet allowing even the lightest human brain cells to make the correct association. Ten, nine, eight, seven, six, five, …
We cannot wait receiving Pfizer’s feedback once more…
({c} Photography by Andreas Baier; Click to enlarge dramatically)
Nowadays, connecting the right t-shirt to your body is nothing but connecting the right religion to your mind. Michael Eibes made it happen to connect the visual strenght of corporate design’s attitude with the gratitude of plain cotton shirts which appreciate being ennobled that way. The result: happy shirts, and happy people wearing happy shirts. Best you see for yourself. Oops, this site is currently under construction.
Well, so why don’t you try it here? Get yourself expired, sorry, inspired and make your favourite choice. I have decided to go for Bad Hair Day. I’ve got seven of them. I don’t have to go to the hairdresser anymore. I don’t even have to wash them anymore. This shirt explains almost everything. Trousers without pockets as well. I am doing nothing but saving money. The bonus: I look pretty cool in my Bad Hair Day T-shirt. And so do you! Just try! Or do you think that saving money is not a good religion?
({c} Photography by Andreas Baier; Click to enlarge dramatically)
Another shot from the 888Monkey-catalogue. This place at Hamburg Harbour is smartly and carefully dominated by some 888Monkey’s London signets enthusiastically spread all over the place. But if I wouldn’t had let you know that this place was in Hamburg you might have thought that this place is London. Am I right? Am I right? Say it! Again, the magic possibilities of 888Monkey’s optical lifestyle system has just proven its power once again.
Ehm, did I ever told you that I am doing copywriting for promotional purposes from time to time? And that I am getting paid for? And did I ever told you that this only happens outside of my blog? No? Now you do know!
And by the milky way: If you try to find out where to buy mint-magazine for example you will find out here. In whole Germany there are precisely only nine shops where to go to. Michael Eibes’ 888Monkey-store is one of them. This small example shall give you an idea of his standard’s exclusivity.
In short: Michael Eibes is an intellectually aligned truffle pig.
Kann sich noch jemand an Roger M. Buergel und Ruth Noack erinnern? Nein? Prima! Und an die documenta XII? Auch nicht? Auch prima, denn dann muß ich es auch nicht bedauern, daß der wohl leichteste aller meiner Verrisse zu dem hier gegenständlichen Thema im Zuge des damals in meinem tiefsten Inneren wütende Veröffentlichungswahn gänzlich unter den Tisch fiel. Jetzt, so aus der vollen Distanz, finde ich ihn noch leichter. Denn: Ist das Leben nicht ein einziger Gervais Obstgarten?
Andy Warhol’s magazine INTERVIEW featuring photography as art in 1974.
Left: ad for Duchamp; right: a photograph by Robert Mapplethorpe showing a ready-made composition which could have been created by Marcel Duchamp.
As a baby I once sat on Ileana Sonnabend‘s shoulder, my parents who were responsible for this meeting told me so in later life. (Isn’t it interesting? There is no Wikipedia article about Ileana Sonnabend in English…)
Making my way through the Internet, sort of daily business as usual, once more I put my digital feet on foreign blog ground which, in this case, is entitled to be named Search+Destroy Blog – a great place to be. I spent some time in it and found this and that. But Search+Destroy in combination with art, well folks, a special kind of associations are arising you do not really want to be introduced to them. Ok, ok, ok I give you one special quote, taken from the movie Mr Bean, I just gave to you recently while reflecting about Art|41|Basel – just ensuring you feel home:
Burt Reynolds plays General Newton who just paid the lovely sum of some $50m for America’s most important painting named “Whistler’s Mother“. General Newton addresses on the Grand Art Opening to the public: “I am not a particular art lover. I don’t know the difference between a Picasso and a car crash. But I love my country. And I can’t stand that some Frenchies own America’s most important painting. (He reaches out for the magnetic chip card in order to reveal the painting. He pushes the card into the slot.) Welcome home, ma!“
Visiting Search+Destroy you don’t have to be afraid that someone treats you like a Picasso in that already indicated, more military, way. And you’ll see more spreads. And more other blog entries. And, and, and…the layout makes you feel perfumed quite sophisticatedly.
However, I find it a bit sad that there is no information if this Interview’s issue contains an essay by Susan Sontag. I bet it does.
Eine interessante Beschreibung liefert der Satireweblog Meerschweinchenreport: „Viral ist lebendig, agil und hoch infektiös. Virals sind die kraftvolle Zwischenmahlzeit für den Geist, die mit ihren polarisierenden Aromen für den Hauch eines Momentes die Konsumenten vom tristen Alltagsdasein ablenken“ (Meerschweinchenreport.de 2008; Virales Marketing – Was ist das?).
Wenn auch ohne Anspruch auf Wissenschaftlichkeit zeigt dieses Zitat aus einem Weblog, dass Virales Marketing auch aus dem Grunde gut funktioniert, weil es sich in den Alltag eingliedern lässt. Es sind keine störenden Fernsehwerbungen, keine lästigen Telefonanrufe oder reizüberflutende Anzeigen. Es sind Nachrichten unter Freunden, die auch noch Spaß machen.
Titel der Magisterarbeit Virales Marketing im Internet Der Faktor Beziehungsstärke in der Verbreitung durch E-Mails
Verfasserin
Natalie Kain, Bakka.phil.
angestrebter akademischer Grad Magistra der Philosophie (Maga.phil.)
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Nein, einen Anspruch auf Wissenschaftlichkeit erhebe ich bestimmt nicht. Aber auf emotionale Genauigkeit schon. Beim Querlesen der Magisterarbeit bin ich zum Ergebnis gekommen, daß man die Verfasserin zur Magistra der Philosophie machen sollte, sofern das nicht schon längst geschehen ist. Allerdings, und das frage ich mich bei Menschen, die sich der Philosophie verschrieben haben, immer: Steht der Anspruch auf wissenschaftliches Denken und Handeln nicht den Grundsätzen der Philosophie entgegen?
Bei der Suche nach Substanz interessiert mich normalerweise nur eines: Führt der Urheber dieser oder jener Kommunikationsmaßnahme ein Gespräch mit sich selbst, oder etwa mit dem Publikum? Führt er Selbstgespräche, so ist er schon mal der Richtige. Opportunisten sind zu außerordentlicher Qualität nicht fähig. Unser Urheber mit Hang zu Selbstgesprächen muß zum übergeordneten Erfolg eigentlich nur eine einzige Hürde nehmen: Die Ergebnisse seiner Selbstgespräche sollten von einer möglichst großen Anzahl von Mitmenschen ebenfalls für gut befunden werden. Diese Regel ist für jeden Bereich gültig; auch für den des Viralen Marketings.
I am not going to write an essay about Bansky. I simply recommend reading the full interview TIME OUT London did with him. It’s the only interview Bansky ever gave. Just click on SuperTouch at the end of this article. Before I forget: Bansky did the layout of his interview in TIME OUT London as well. This reminds me of Neville Brody who once was allowed to do the same thing in the German news magazine DER SPIEGEL.
via: SuperTouch (Please deactivate Javascript for this link, otherweise you will be redirected to malicious qooglesearch.com; and you do not really want this, do you?)
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